Neat mobile app that shows you shapes to build out of your Lego kit where you can then take photos of your creations and they get converted into Lego type images. 

Now this is something I would get my phone out for.

Here is a great innovative idea using Microsofts Kinect to demonstrate the possibilities of these types of physical devices for use in the retail space.

Kinect Car Configurator Demo from SuperHeroes Amsterdam on Vimeo.

Kinect Fashion Shopping Demo from SuperHeroes Amsterdam on Vimeo.

Thanks to @rubbishcorp for sourcing

To say "thank you" to our Facebook fans for getting us to one million "likes", Heineken sent a team of Heineken Huggers out to the streets of Amsterdam, to give back some of the love. We hope to get to you all eventually!

Nice idea and something to give back to their community of followers. Suppose its also an excuse for a Heineken team pissup ;-) ha

Check out GeoDoodle3D which is an App for the iPhone that lets you draw in 3D space and makes use of the accelerometer and inbuilt gyro. You can also preview other peoples lines or doodles in 3D space. Check out this and more over at CreativeApplications.Net

"This world is but a canvas to our imagination" Henry David Thoreau

GD3D (GeoDoodle3d) is an Accelerometer and Compass/GPS 3D drawing application for the iPhone allowing you to create three dimensional drawings in space. Using built in compass, GD3D lets you draw around you, tagging your location with color. Share your creations with other users or visit places to see what they have drawn.

Features:
- Draw in 3D by rotating the device around you
- Upload to the community or download drawings others have done
- Save your drawings to the device and work on them later
- Draw using many colors, adjust what is in front, what behind
- Change field of view / camera angle
- View everyones creations including yours on a world map by visiting http://gd3d.net
- Share your drawings on twitter or see GoogleMap locations from http://gd3d.net

Created by Martin Fuchs (http://deffekt.ch)
Published by http://CreativeApplications.Net

Thanks to Andrey Yazev (GoogleMaps integration), Philip Whitfield and Peter Bichsel, Luke Wroblewski (icons) and Mårten Nettelbladt

Made with openFrameworks

Available on the AppStore: http://itunes.apple.com/us/app/gd3d/id392600659?mt=8

I can only imaging that the production costs of adding this would be quite high and tricky when your launching a new range.... good idea though...

Who says the pictures in your catalog or magazine have to stand still?

http://jesserosten.com/2010/ipad-shopping