Filed under: build

@FiatMio crowd sourcing campaign to build new concept car

Here is a great idea where a Fiat campaign run by Brazilian agency Agencia Click Isobar has used crowd-sourcing and social to get people to contribute ideas and participate to the design of a new Fiat concept car. This has seen over 10,000 people over 160 countries enter in their ideas. All together an awesome idea that opens up engagement and interaction with the communities.

(download)

You can read more on the site here and even submit your own idea!!

Check out the Fiat Mio twitter feed here

Here is the video ...its in Brazilian though I am afraid.